DoNation Campaign Earns Another MarCom Award
The award-winning organ donation outreach campaign has done it again!
November 15, 2025
Awards & Accolades
The recognition video celebrating the achievements of the 2024 campaign partners earned a platinum 2025 MarCom Award. This is the second platinum MarCom Award for DoNation, and the fourth MarCom Award for the campaign’s communications products overall.
DoNation is an annual campaign to sign up organ, eye, and tissue donors at workplaces across the United States. Akoya has a long-standing commitment to increase public support for organ, eye, and tissue donation. Our work on DoNation has contributed to hundreds of thousands of new donor sign-ups.
“Diversifying DoNation,” a toolkit to support equitable and culturally sensitive engagement with under-represented donor communities, won platinum in 2023. The campaign’s video “How to Sign Up as an Organ, Eye, and Tissue Donor” won gold in 2022, and the DoNation logo itself earned gold in 2021.
View our winning entries on the MarCom Awards website.
Interested in learning more about DoNation? Send us a message.
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