Our Approach to Health Comms

Our team crafts lasting, data-driven public health outreach campaigns. Preferring to reach target audiences through grassroots relationships and cost-effective media distribution, we deliver creative tactics and support them with meaningful metrics that prove their success. While we work on all health topics, we bring personal expertise in organ donation, women’s health, and Veterans’ health care.

Akoya has a knack for revealing the personal impact of a subject. Our work brings statistics to life, humanizes abstract consequences, and incentivizes behaviors to activate change. To dispel misinformation, we distribute carefully crafted, approachable resources that empower audiences to explore new ideas. Taking an integrated marketing approach, we create for each client a custom mix of print and digital assets plus paid, earned, and owned media strategies.

Tactics and Experience

Akoyans aren’t afraid of complexity. If you need a company to summarize and distill advanced grant reports into scannable summaries of actionable learnings, we’re your team. We can also help with health department accreditation by building a communication strategy and plan that aligns with Public Health Accreditation Board (PHAB) standards.

To reach underserved populations and non-English speakers, we work with trusted translators to develop accurate, culturally authentic materials in Spanish and other languages. We also team with local organizations who support the communities with which we’re speaking.

We’ve supported clients on an array of health topics, including emergency response, disaster preparation, communicable and chronic diseases and prevention, vaccination, maternal health, mental health, and environmental contributors to health outcomes.

Prior health clients include the Veterans Health Administration (VHA), multiple offices under the U.S. Department of Health and Human Services (HHS), Defense Health Agency (DHA), and Carnegie Mellon University’s Disruptive Health Technology Institute (DHTI).